ACEP “Divine Light” Ads
ACEP asked us to design these ads to help explain the benefits of membership to potential members and gave us variations based on Recognition, Knowledge and Advocacy. They also expressed a desire to avoid the formulaic ads commonly run in the publications these would run in, involving sotck photography of doctors talking, or rushing people through ERs on strechers.
ohTwentyone : Portfolio : Print : ACEP "Divine Light" Ads